For Fast Food & Full Service Restaurants
Why chose a digital menu board system over a traditional static menu? The answer is simple: flexibility. A digital menu board enables the owner to change promotions, prices, and products with the touch of a button. No more cumbersome inserts. No more rummaging in the menu board box for numbers and letters mixed in with rubber bands and spare change. No more mistakes.
In fast-food restaurants, monitors are mounted behind the order counter, with product images changing on the screen as the customer waits to place an order. Lush, colorful graphics invite the customer to try a new item, something they might never have considered ordering from the simple text on the menu.
As states begin enacting regulations requiring nutritional information alongside menu items, restaurant owners with static systems will find themselves desperate to find a way to fit it all in. They will need to print and reprint inserts, struggling to keep up with ever changing guidelines. The owners of digital menu board systems have no such worries. Their system is adaptable and changeable. New regulations? Bring them on. Your menu board system can handle it.
 Static menu boards are just that, static. When a customer sees the same thing over and over again, his eyes eventually stop seeing. The customer goes on autopilot, automatically ordering the same old thing week after week. With active menu board displays, the customer has a fresh experience every time he walks in the door. |
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A digital menu board can be programmed to promote specific items at specific times of day. A static menu board just does not have that capability. Special promotions need to be planned ahead, so inserts and labels can be pre-produced. Menu changes, special promotions, price reductions can all be handled in virtual real time with a digital menu board system. Digital Menu Board Systems can also display video. Static print images with static text give the customer information. The three-dimensional effect of video draws the customer in and leaves them wanting more. A picture paints a thousand words. Video? The possibilities are endless.
- Increase sales by cross-selling and up-selling
- Schedule menu content down to the minute
- Decrease perceived wait time
- Update items and prices on demand
- No long-term contracts required
- HD design services available
- Case Study
- If a picture speaks a thousand words, video speaks volumes.
For a full service restaurant, Digital Menu Boards are a great way to feature dessert specials and appetizers. Upsell while customers wait to be seated or wait for their drinks to arrive. Give them something beautiful and appetizing to look at and they wont mind the wait.
Let's paint a picture. It's noon. A customer walks in the door expecting to order the usual. But something‚ changed. You have installed a new Digital Menu Board featuring today's lunch special. The image is crystal clear video. That customer isn't ordering the usual anymore. As he approaches the counter, the screen changes to a dessert he's never tried. Looks great. Probably tastes even better. That ticket is going up and so is your bottom line.
Our proprietary systems enable us to give our customers an easy-to-use, reasonably priced solution.
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